Vox POPGuide is a cost effective, interactive destination, mapping and audio app that allows you to communicate with your clients throughout their trip, on their smartphones, under your own brand.

Museums & Cultural Attractions | Touring & Cruising | Hospitality | MICE | Tourist Offices & Airports | Travel Agents

POPGuide is a state-of-the-art custom branded app bringing a range of destination mapping and information services to your clients. It allows you to communicate with your customers from the time they make their reservation, through to the end of their visit, and even when they share their experiences back home.

POPGuide is the ideal tool for tour and cruise operators, accommodation, museums and MICE sectors to stay connected with clients through personalised content, high quality audio, itineraries, offline navigation and promotions, while at the same time consolidating brand recognition and loyalty.

It can be implemented as a complement to existing apps, or act as a standalone solution.

We will also add Star Points to help travellers find selected venues or sponsors you have chosen as business partners.

We offer a high level of support for content, language production, and setup. The system is completely future-proofed and you receive data and trend reports on customer activities for analysis and planning.

Guests’ overall safety will increase and their experiences will be enriched. Your company will be the hero of their visit or vacation.

POPGuide Data & Trend Analysis

POPGuide can provide rich trend data on customer movements, from visited points of interest to sponsor ranking, through to detailed heat maps of usage and activity. All this can be sub-divided by language, time of day, and other cross references.

This graph shows the most visited sites through number of users who have been geolocated within a radius of 250 meters from the specific point of interest

The maps indicate in which places the App containing the points of intertest of the city of Rome has been used.

Click your sector below to see how POPGuide can work for you

In 2018, the Travel & Tourism industry employed 9.9% of the total global workforce and contributed 10.4% of total global GDP (source WTTC). Vox Group is proud to partner with the amazing businesses that work to make these numbers, and our shared environment, sustainable for the future.