Moyocci –

Case Study | POPGuide

The Scenario

Moyocci, a prominent family business in Luxembourg, is dedicated to enhancing visitor experiences and leisure activities within the city. Recognizing the importance of convenient and accessible tourism services, Moyocci launched, the first online booking platform in Luxembourg. This platform aimed to simplify ticket purchases for events, entry passes, and guided tours, providing visitors with a seamless and enjoyable experience.


The Opportunity

Moyocci identified the need for an innovative solution to create and distribute diverse packaged experiences for tourists as well as locals. They sought to provide a comprehensive online platform that offered a wide range of self-guided tours, walking tours, museum visits, and audio guides in multiple languages. This would allow visitors to explore the city at their own pace and convenience, without the need for pre-booked guides or restrictive schedules.

The Solution

Moyocci discovered POPGuide, a cutting-edge solution that perfectly aligned with their vision for Leveraging the POPGuide technology, Moyocci developed a feature-rich app that provided an extensive selection of self-guided tours.

The app now offers ten self-guided tours, including walking tours and museum visits. These tours feature audio guides available in five languages. With over 180 Points of Interest (POIs) included, users can explore the city's landmarks, historical sites, cultural treasures, and hidden gems.

One of the key advantages of is the ability for users to download tours directly onto their smartphones. This eliminates the need for advance guide bookings, enabling visitors to access the tours at their convenience. The app's user-friendly interface and seamless downloading process make it effortless for tourists to access the tours and embark on their journey of discovery.

The Result

The app has garnered positive feedback from users, who appreciate the convenience and ease of use it provides. By offering an extensive range of tours and audio guides, Moyocci has catered to the diverse interests and preferences of visitors. This has resulted in increased engagement, higher customer satisfaction, and a strengthened position for Moyocci as a leader in enhancing visitor experiences in Luxembourg. Through their commitment to leveraging technology and creating memorable experiences, Moyocci remains at the forefront of enhancing leisure activities and tourism in the city of Luxembourg.